João Pedro Lopo
Email: kekalopo@gmail.com Cel: +55 71 989518666
Last updated
Email: kekalopo@gmail.com Cel: +55 71 989518666
Last updated
Hello, my name is João Pedro Lopo. I pursued four years of a Bachelor's degree in Information Systems but decided to step away with only two complementary courses remaining. This decision was driven by my passion for entrepreneurship, as I realized that generating value and wealth was more aligned with my ambitions than investing additional time to complete the degree.
With over six years of experience in the Information Technology (IT) industry, I’ve developed skills across various domains, starting with software development and evolving into Quality Analysis. Eventually, I found my passion in Product and Project Management, where I could unite technical knowledge with strategic thinking, UX insights, and leadership to create impactful and user-centered solutions.
Throughout my career, adaptability and continuous learning have been central themes, always aiming to enhance user experience and product quality. I started in software development, mastering programming fundamentals and system creation. As a quality analyst, I developed a critical eye for ensuring high standards in products. Eventually, I found my passion in product and project management, where I can blend my technical expertise with leadership and strategic planning skills.
Envisioning Solutions to Improve User Lives: Creating solutions that positively impact people's lives by making their daily tasks easier through technology.
Analyzing the User Journey: Understanding and mapping the user journey to ensure each interaction is intuitive and satisfying, resulting in high-quality products.
Studying Usability: Dedicated to understanding how users interact with systems and optimizing the experience to be more intuitive and enjoyable.
Work itself:
Cognitive Biases Applied to Design: Exploring and applying cognitive biases such as Anchoring Bias, Cashless Effect Bias, Sunk Cost Bias, Status Quo Bias, Framing Bias, Decision Fatigue, and Loss Aversion to positively influence user decisions and enhance design effectiveness.
Influence of Design on Decision-Making: Analyzing and implementing design strategies that affect user behavior, considering psychological and emotional aspects.
Project Management: Planning and executing projects by defining schedules and detailed stages to ensure objectives are met efficiently and effectively.
Team Building: Selecting and coordinating high-performance teams, ensuring alignment with project goals, and fostering a collaborative and productive work environment.
Concept Development and Presentation: Developing innovative concepts and communicating ideas clearly and convincingly to teams and stakeholders.
Leadership: Guiding and motivating teams to achieve exceptional results while cultivating a positive, excellence-oriented work environment.
I have a deep interest in the video game market, both as an inclusion tool and as a continuously expanding industry. I study and follow market trends, always seeking to understand how games can create unique and meaningful experiences, as well as exploring new opportunities for innovation.